Passion Check First! 💫
Listen, I'm going to say something controversial: Just because everyone else is offering that trendy treatment doesn't mean you have to. *gasp*
Here's the real talk:
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If you dread doing a certain service
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If it leaves you completely drained
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If you're only doing it for the 'gram
It's time for a reset, friend!
Instead, ask yourself:
• What treatments make you lose track of time?
• Which results make you want to take ALL the before and afters?
• What techniques do people constantly ask you about?
That's where your signature service should start!
The Energy Equation⚡️
Y'all, we need to talk about sustainability (and not the environmental kind... though that's important too!).
Think about:
• How many treatments can you actually do before needing a nap?
• What's your ideal prep and recovery time?
• Which services leave you energized vs. drained?
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Girl, do you eat during the day?
Pro tip: Just because you CAN do 8 intense treatments back-to-back doesn't mean you SHOULD. Your future self will thank you for this boundary!
Making the Money Make sense 💅
Let's get into the numbers (don't run away, I promise this is the good part):
Calculate your true costs:
• Product cost per treatment (be honest!)
• Time investment (including setup and cleanup)
• Equipment costs
• Your expertise value (this should be HIGH)
Pro secret: This is where products like CryoPeptide and The Cloud Brush come in clutch - they justify premium pricing while delivering those "wow" results your clients can't get anywhere else!
Know Your Ideal Client🤍
Here's the thing about ideal clients - they're not just people who can afford your services. They're the ones who:
• Value your expertise
• Follow your treatment plans
• Respect your boundaries
• Refer their friends
• Make you excited to come to work
Design your signature service with THEM in mind!
Putting it All Together ✨
Your signature service should be:
• Something you love doing
• Sustainable for your energy
• Profitable (period.)
• Perfect for your ideal client
• Different from what everyone else is doing
Remember: Your signature service isn't just another treatment - it's your chance to showcase what makes you uniquely amazing!
The Final Glow-Up 💫
Ready to create your signature service? Start with what lights you up, make sure it serves your energy AND your bank account, and then make it absolutely unforgettable for your ideal clients.